Inspired by beauty in simplicity, Essence blends Chelsea Olivia’s feminine charm with LBS’s signature neutral and sophisticated style. Each piece is designed for women who value authenticity, confidence, and classic beauty, making it more than just fashion—it’s a reflection of graceful, timeless style.

The launch event on March 12 at Puri Indah Mall 2, West Jakarta, was a spectacular affair attended by top celebrities and influencers.

The event featured a series of exciting activities, including a trunk show, mix-and-match styling games, and a social mingling session.

Many guests brought their children, who twinned with their moms in stylish LBS KIDS outfits, adding a heartwarming touch to the occasion.

For the little ones, a fun-filled Paint and Sparkles Party was held, ensuring a delightful experience for the entire family.

Adding to the artistic flair, the event featured a live painting session by Dinda PS, turning guest photos into stunning painted keepsakes.

Guests also enjoyed a curated selection of delicious food and beverages provided by Arana & Co, adding a gastronomic highlight to the elegant ambiance.

Adding to the excitement, LBS introduced a special Gacha Machine promo, offering fantastic prizes from sponsors, including Guelle products, Kerastase items, Ona Indonesia hair tools (hairdryers and straighteners), and LBS shopping vouchers (while stocks last).